Water Action Month: March 2016!


Save the Date: March 2016

2016 is a critical year. It marks the beginning of the new global sustainable development agenda and the start of the Global Goals. This is to be a busy year for governments to develop their national level implementation plans. We only have 15 years. We have to make this count! End Water Poverty and all water, sanitation and hygiene (WASH) organisations aroudn the world celebrate the new global framework, particularly the specific goal on WASH: Ensure availability and sustainable management of water and sanitation for all. Governments across the world have officially adopted these Goals, thereby setting the ball in motion for our future. We have to hit the ground running! Improved water and sanitation will make the early success and sustainable progress possible across so many other of the Global Goals. It is critical we leave no one behind! 

We have come far, but we still have a long way to go. Now is the time for the hard work.

It is vital that these commitments are not left on a dusty shelf, but that governments are pushed to achieve our new ambitious agenda. We must ensure we see the change we want in the world. Inequality must end, and the most marginalised and vulnerable must not suffer. WASH must be a priority. 

End Water Poverty is delighted to launch our new annual mobilisation action. Under the 'Keep Your Promises' campaign, we are now celebrating a month of global action throughout March 2016! Join us in calling for all governments to keep their promises and commitments on WASH. Together we must realise the human rights to water and sanitation for all! 

Join the Water ACTION Month to end the water and sanitation crisis in our generation. 

2016 will see our biggest mobilisation yet! With activities being held throughout the month of March, this will offer our supporters more opportunities to call for change, with a louder voice. The month of global action will focus on increased advocacy around water and sanitation, with civil society acting with one united voice. Activities will run throughout the month of March, highlighting the importance of World Water Day on 22 March and increasing prioritisation and attention on WASH issues. All our actions will be focusing on holding decision-makers to account on their promises to realise the human right to water and sanitation; at local, national, regional and global levels. Mobilise your communities and your networks. Make some noise and demand your rights to water, sanitation and hygiene! 

All activities will aim to increase longer term advocacy and change, and create a united, amplified voice calling for a realisation of the human right to water and sanitation, and an end to water poverty. Water Action Month has grown out of the World Walks for Water and Sanitation - read the 'History' section for more on our activities in the past. 

Water Action Month: unite for a better future!

This month of global action provides a platform for organisations and communities to stand united together with one common voice, calling for change. We call for long term, systemic change - a world where no one is left behind, and everyone has their rights to water and sanitation realised. Join us and add your voice for all!


The key to successful campaign actions, such as a targetted advocacy campaign to engage your government on water, sanitation and hygiene issues, is to make it relevant to your context. 

Key messages: 



All resources for March 2016 global month of action will be launched soon!


Previous World Walks resources: 

The past 2015 World Walks for Water and Sanitation Campaign Toolkit is available to download here.  

Read the WWFWS 2015 - Evaluation report for more information about the 2015 campaign actions. 

A checklist for a successful campaign action! 

  • Identify and know your problem and your goal: work out what the most important issue for you in your country, district or your organisation's work priorities. 
  • Know your context
  • Work with others
  • Involve all stakeholders
  • Define the solution
  • Identify your target audiences
  • Establish timelines and milestones
  • Use key messages
  • Hold your action and amplify your voice
  • Follow up afterwards


Activities to show your support for Water Action Month

There are a range of activities, actions and events that you can do to show your support! 

Water Action Month has grown from World Walks for Water and Sanitation!

Running since 2011, on or around World Water Day on 22 March, End Water Poverty members from around the world came together to show their support for our cause. Through the World Walks for Water and Sanitation, we joined to raise awareness about the need for access to improved water and sanitation. Our global mobilisation action is now getting even bigger. End Water Poverty and our members will be celebrating Water Action Month throughout March to tell governments to keep their promises and end the water and sanitation crisis! 

After extensive consultation with EWP members, World Walks for Water and Sanitation will now become an event under our campaign ‘Keep Your Promises’. We will be moving away from a focus on holding walks as the primary activity on World Water Day on 22 March, to a month of global action, which will see a range of advocacy activities held to highlight our common theme: to unite for a better future! Governments, keep your promises. 

Keep Your Promises – on the human rights to water and sanitation. The ‘Keep Your Promises’ campaign has been running since 2012. The focus of the campaign is ensuring that everyone’s human rights to water and sanitation is realised: the campaign calls for governments to keep the promises they have already made on the rights and ensure that everyone has access to water and sanitation.

World Walks for Water and Sanitation history

Since 2011, every year End Water Poverty and our amazing members have held activities to highlight the need to improve access to water, sanitation and hygiene for all. We have grown from strength to strength each year, helping to make our voices louder and louder calling for change. Water Action Month was previously known as the World Walks for Water and Sanitation to celebrate World Water Day on March 22, and raise awareness about the need to realise the human rights to water and sanitation. 


Celebrated on or around World Water Day every year in March, for the last four years hundreds of thousands of people across the world have mobilised to join the World Walks for Water and Sanitation. Activists, schoolchildren and communities from Europe, the Americas, Africa and Asia took to the streets to demand the human rights to water and sanitation are fulfilled for everyone around the world, so that they can have the clean running water and safe, hygienic sanitation they need to live the lives they choose. The World Walks for Water and Sanitation was the largest worldwide mobilisation for universal access to water and sanitation and, as such, provided an excellent opportunity for communities to lobby governments to meet the demands of our global campaign. We're now planning on making even more of an impact with the Water Action Month in 2016! Join us to call for a better future, and call for governments to keep their promises!  

2015 saw incredible successes and achievements: 

  • Over 455,000 people walked, with events taking place in 35 countries around the world.
  • The largest numbers of individuals uniting for walks were held in the Democratic Republic of Congo with 201,000 people, in Belgium with 137,000 people, and in Pakistan, with over 15,000 people. 
  • Great online presence, with a reach of 893,000 on Twitter alone! 

For more infomation on the great work done in 2015, read the WWFWS 2015 - Evaluation report. 

Previously in 2014, on and around World Water Day, more than 600,000 people in more than 40 countries came together to tell politicians to stick to the commitments they have made on water, sanitation and hygiene (WASH). As a result of this, decision makers took steps towards fulfilling the Human Right to Water and Sanitation. Click to find out more in EnglishFrenchSpanish.

  • A brochure explaining what happened in the 2014 campaign is available in EnglishFrench and Spanish. The 2014 promotional video is available here.
  • A brochure explaining what happened in the 2013 campaign is available in English and French. A video about the 2013 mobilisation available here through Youtube.